by Squad1 | Aug 22, 2023 | Social Media Marketing
Recent changes to the Facebook Newsfeed have thrown business owners, and marketers, for a loop. These changes will lead to a continued decrease in organic reach and referral traffic for many businesses, but there are some steps you can take to keep your posts...
by Squad1 | Aug 22, 2023 | Customer Service, Social Media Marketing
It can be discouraging when you find customers leaving negative reviews online or negative comments on your social media, but the way your company handles those instances tells people far more about your business than the negative remarks. Customers rely heavily on...
by Squad1 | Aug 22, 2023 | Lead Generation, Social Media Marketing
Facebook can be a powerful marketing tool for businesses, but in order to wield that tool effectively, you need to understand what its strengths are, and how to use the myriad of metrics provided to determine what’s working and what’s not. Many business...
by Squad1 | Aug 22, 2023 | Social Media Marketing
It wasn’t that long ago when having a business presence on social media was optional. Now, it’s expected, and it’s no longer good enough to simply post when you have a promotion or other announcement. If you’re not meeting your customers’...
by Squad1 | Aug 22, 2023 | Social Media Marketing
There is no doubt that Facebook remains a powerful digital marketing tool. It’s rolled out many changes just in the last year. Now that tool has extended its reach into the HR field by launching a new feature that allows businesses to post jobs on...
by Squad1 | Aug 22, 2023 | Social Media Marketing
At the end of January, Facebook announced another tweak to their Newsfeed algorithm. This is part of their constant struggle to make newsfeeds more relevant to individual users. The changes this time target three things: the authenticity of content, real-time content,...